About HitRate
Creator marketing,
for everyone.
Campaign engine
Our mission
Run marketing like the best brands do.
Big brands have teams and custom analytics for creator marketing. HitRate gives every business the same: what to make, who to pay, and who made you money.
Explore the productWhat we believe
Control over chaos
You approve every creator, price and video. Nothing goes out in your name without it.
Data over guesswork
Start from videos already beating their usual views in your market, not from hunches.
Done for you, not DIY
We carry the operational heavy lifting, so you can spend your time on strategy and the brand.
How HitRate started.
Our journey
A note from the founders
Dear founders and marketers,
Most teams still guess what to post. They brief creators, pay for videos and hope something lands.
We met at Emergent. Abhisha led global go-to-market and ran creator marketing at about $2M a month across about 1,000 creators. Shashank automated that creator pipeline and built the analytics across $90M+ a year in marketing spend. The pattern was always the same: money went to videos and creators nobody could predict, and only custom analytics showed which creator actually brought customers.
Big companies can afford a team for that. Most businesses can't. So we built HitRate. It shows you what’s winning in your category, gets creators to make it, and tells you which creator made you money.
We’re just getting started.
Co-founder, HitRate
Co-founder, HitRate
Find what wins.
Pay the ones who sell.
See what’s already winning in your category, and why.